Digital Synergist articles are cross-promoted through other member communication channels, including the Synergist Weekly e-newsletter and AIHA.org. Digital readers also enjoy exclusive digital-only content!
Rates for In-line and Full-Screen optimized ads when purchased with Print Insertions*:
- Full year (11 insertions) - $5,500
- 6 months - $3,600
- 1 month - $750
Rates for Digital ONLY In-line and Full-Screen Ad rate*:
- $1,000 per insertion
- 5% discount for multi-insertion digital-only schedules
- All inline ads will be placed within the Features and Department stories.
- Guaranteed Feature Story Placement: 10% premium
- Full-Screen Optimized ads placed throughout the issue
Rates for Video Ads in the Digital Synergist:
- $1,000 per insertion
- 5% discount for multi-insertion schedules
*Only (5) In-Line Ads available per issue
Digital Inline Optimized Ad Size Specifications
The Digital Synergist seeks to provide a superior experience for readers on three device types: desktop, tablet, and phone.
To optimize an ad for the Digital Synergist, you will need to create separate files for each device type. Because it is unlikely that an ad created for a desktop monitor can accommodate as much text as an ad created for print, we recommend that marketers simplify their creative for digital display and use significantly less text than they would for a print ad. Similarly, an ad for the phone should use text sparingly, with larger fonts for legibility.
Advertising Specifications
In-Line Optimized Ads*
- Desktop in-line ad (landscape orientation): 1042 pixels wide by 342 pixels high
- Phone and tablet in-line ad (portrait orientation): 640 pixels wide by 500 pixels high
*Advertiser submits both units
Full-Screen Optimized Ads**
- Desktop (landscape orientation): 2560 pixels wide x 1440 pixels high
- Phone/tablet (portrait orientation): 768 pixels wide x 896 pixels high
**Advertiser submits both units
Video Specifications
Please upload the video to YouTube and set to play at normal speed, at a quality of 480p. Total play time should not exceed two minutes.
The creative should be simplified, and use less text than a print ad.
The Synergist staff will embed the video into the digital magazine at appropriate sizes for the desktop, tablet, and phone versions.
2020 Digital Deadlines
| Issue Date | Space Close | Art Due |
|---|---|---|
| January | 11/21/2019 | 11/27/2019 |
| February | 12/23/2019 | 1/2/2020 |
| March | 1/23/2020 | 1/30/2020 |
| April | 2/20/2020 | 2/27/2020 |
| May | 3/23/2020 | 3/30/2020 |
| June/July | 4/23/2020 | 4/30/2020 |
| August | 6/25/2020 | 7/2/2020 |
| September | 7/23/2020 | 7/30/2020 |
| October | 8/20/2020 | 8/27/2020 |
| November | 9/24/2020 | 10/1/2020 |
| December | 10/22/2020 | 10/29/2020 |
Submission Guidelines
- Supply a URL where the digital ad should link.
- All ads should be submitted as JPG or PNG files at 300 PPI
- Email all ad units to terri.wood@mci-group.com