The Synergist abides by the guidelines for editors and publishers created by the American Society of Magazine Editors, which articulate principles for transparency in editorial content and advertising.
Full and half-page advertisers receive a full-screen optimized placement in the Digital Synergist.
Covers
Page Size | 1x | 3x | 6x | 11x |
|---|---|---|---|---|
Back Cover | $4,850 | $4,750 | $4,640 | $4,350 |
Inside Front Cover | $4,475 | $4,350 | $4,040 | $3,700 |
Inside Back Cover | $4,300 | $4,095 | $3,805 | $3,485 |
*Other guaranteed positions available at 10% premium
4-Color
Page Size |
1x |
3x |
6x |
11x |
2 Page Spread | $5,850 | $5,600 | $5,340 | $4,790 |
Full Page |
$3,375 |
$3,265 |
$3,110 |
$2,765 |
1/2 Page |
$2,840 |
$2,750 |
$2,640 |
$2,385 |
1/4 Page |
$1,910 |
$1,725 |
$1,640 |
$1,525 |
Product Features* | $500 | $450 | $400 | $375 |
*Product Features are included with Full- and Half-Page ad buys. They may be added to all other purchases or purchased as standalone insertions. Product features appear in the Product Features section at the back of the printed Synergist and digital Synergist. See specs page for Product Features inclusions.
Full and half-page advertisers may upgrade their digital Synergist insertions to an inline ad for $300/insertion.
Discounts:
- 15% discount for recognized agencies, net 30 days.
- 15% off color rates for black-and-white insertions.
Guaranteed Positions: Special position guaranteed at a 10% premium on a non-cancelable basis.
Digital-Only Synergist Insertions
Ad Size | 1x | 3x | 6x | 11x |
Pop-Up Ad* | $850 | $800 | $750 | $600 |
In-Line (within an article)** | $850 | $800 | $750 | $600 |
Full-Screen optimized | $750 | $700 | $600 | $500 |
Video | $750 | $700 | $600 | $500 |
*Only one pop-up ad available per issue
**Only 5 in-line ads available per issue
AIHA Laboratory Accreditation Programs, LLC (AIHA-LAP, LLC) Advertising Guidelines
Ad Preparation Charges: If you would like assistance in producing your ad, please ask your account executive for current rates. If electronic files are not submitted correctly, any necessary changes will be billed to the advertiser.
Issuance and Closing Dates: 11 issues are published each year; see editorial calendar for mailing dates.
Please note: The Synergist abides by the guidelines for editors and publishers created by the American Society of Magazine Editors, which articulate principles for transparency in editorial content and advertising. In keeping with the ASME guidelines, The Synergist will not place print or digital advertisements for specific products, services, or companies within or adjacent to editorial content that discusses those products, services, or companies. Please direct any questions regarding the placement of your ad to Holly Klarman.
Contact
Holly Klarman | 410-584-1954 | [email protected]