Member $99 | Nonmember $125 | Student $25
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Research into decision making has found that humans have inherent bias, with the potential that these biases cause individuals to make riskier decisions. Decision theory has led to the idea of the “nudge”; using known biases to influence people into making a more desired (i.e. safer) decision. This webinar will provide attendees with the theory behind nudges, why they work, and ideas on how to use and develop nudges for their organizations and provide an introduction to cognitive bias and its importance when developing safety programs.
Upon completion, participants will be able to
- Describe common decision making biases
- Explain the concept of nudging
- Implement corrective measures in safety process documents
Ryan Campbell is a Canadian Registered Safety Professional (CRSP) based in Calgary, Alberta. For over eight years, Campbell has worked with organizations to build, maintain, and improve their health and safety management systems. Currently, he is interested in the incorporation of scientific research related to decision making and inherent cognitive bias into health and safety management systems.
Questions? Contact us at DLAssistant@aiha.org.