How to Organize and Win: Essentials for Effective Public Policy Advocacy Strategies Webinar Recording

Event Type: Webinars, AIHA Webinars

Earn 1 Contact Hour

Member $99 | Nonmember $125 | Student $25

People in every community are being injured, falling ill, and dying from work-related causes. OHS professionals have specialized knowledge to help people stay healthy and safe, and governments can either magnify the good you can do or stand in the way of progress.

This webinar will provide participants with essential resources for developing and implementing an effective public policy advocacy campaign at the state level. A panel of public affairs experts will share their techniques for influencing policy and provide strategies to achieve policy wins.

Winning means helping more people return home from work healthy and safe. Make your voice heard using our template to develop and implement your own advocacy campaign.

Learning Objectives  

  • Learn the points of impact in the legislative process to effectively influence outcomes.
  • Identify key strategies to effectively communicate policy talking points and foster long-term relationships with policymakers.
  • Recognize best practices proven to increase the likelihood of achieving advocacy wins.
  • Integrate different media platforms to maximize exposure and increase brand awareness.


Howard Spielman CIH, PE, CSP, REHS, FAIHA, Board Member, California Industrial Hygiene Council
Howard B. Spielman has more than 40 years of experience performing IAQ, health, and safety reviews. He was a member of the Cal/OSHA Advisory Committee that drafted California's first standard for control of occupational exposure. He also provided input for legislative hearings that led to California's prohibition of asbestos in sprayed-on construction materials. Mr. Spielman serves as a consultant for a variety of clients and has prepared numerous specifications for removal, renovation work, and maintenance activities. He also provides consultation to the legal profession and has been an expert witness in a variety of cases.
Cathy Barankin, Legislative Advocate, California Industrial Hygiene Council
Catherine Barankin is a registered lobbyist with over 40 years of public policy experience. She established the firm Sacramento Advocacy in 1980. She has represented the California Industrial Hygiene Council (CIHC) before the California Legislature since helping establish the organization in 1990.

Catherine established CIHC's presence in Sacramento and early on sponsored a bill to define Certified Industrial Hygienists in state law. A follow-up bill established the Registered Industrial Hygienist's program. These early laws allowed for the inclusion of CIH's in other bills introduced on subjects ranging from lead poisoning prevention to toxic mold protection, medical scene waste management, and numerous other legislative proposals. She also partnered with AIHA by carrying legislation related to laboratory accreditation and attended national AIHA conferences to lead sessions on establishing public policy organizations around the country.
In addition to lobbying, Catherine is a member of the Institute of Governmental Advocates and serves on the board of the Drowning Prevention Foundation, the YMCA Youth and Government program, and the Wing Institute which provides resources to educators related to children with special needs. She is also a founding member of the Sacramento Boys & Girls Club and the Sacramento Court Appointed Special Advocates program. She has also been a columnist for the Sacramento Bee.
Mark Ames, Director, Government Relations, American Industrial Hygiene Association
Mark Ames serves as the Director of Government Relations for the American Industrial Hygiene Association (AIHA®), where he leads all local, State, and Federal legislative and regulatory government relations activities for the Association, serving as a lobbyist, public speaker, writer, and grassroots builder. Mark previously worked for ASHRAE, where he co-led their DC-based Government Affairs Office, providing strategic management in the development of their public policy priorities and representing the organization's membership to Congress, the White House, and multiple Federal Agencies.

Prior to ASHRAE, Mark worked at the National Association of Secondary School Principals (NASSP), and the Native American Contractors Association (NACA) on a diverse array of workforce development issues.

Mark holds a Master’s Degree in Applied Politics and a Bachelor’s Degree in Political Science from The American University (AU), and is a graduate of the University's Public Affairs and Advocacy Institute. Mark is also a Fellow of the Education Policy Fellowship ProgramTM.
Monica Netherly, MPH, CIH, CSP, ASP, Government Relations, American Industrial Hygiene Association
Monica Netherly serves as the Past Chair of the Government Relations Committee for the American Industrial Hygiene Association (AIHA). Before volunteering with the committee in February 2018, Monica served as the President of the AIHA San Diego Local Section. Prior to AIHA, Monica worked as a community organizer with the Gamaliel Foundation affiliated congregation-based community organization, Justice Overcoming Boundaries (JOB), where she recruited community leaders and organizers to advocate for public transportation equity in low-income communities of color in San Diego County. Monica currently works as an industrial hygienist for Naval Medical Center where she provides comprehensive industrial support to several military activities in the Southwest Region.

She holds a Master of Public Health degree in environmental health and a Bachelor of Science degree in biology from San Diego State University.

Questions? Contact [email protected]